The Best 90s Makeup Looks to Recreate

Publish date: 2024-04-26
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Bitten-Red Lips

"freeway" release bashSteve Eichner//Getty Images

Just like cherry-red lips are indicative to the '80s, a bitten red lip traces back to the '90s. From matte to glossy, this deep hue was worn by the likes of Gwyneth Paltrow, Gwen Stefani, and Reese Witherspoon. In true '90s girl fashion, keep your base bright with a wash of pink blush.

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Lancôme Color Design Matte Lipstick

Color Design Matte Lipstick

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Lancôme Color Design Matte Lipstick

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Spider Lashes

naomi campbellMick Hutson//Getty Images

Spider lashes may be a controversial trend. But the ultra-long lash look was beloved by '90s girls' who lived for heavy mascara. Luckily, they can easily be created sans-mascara. Try a set faux lashes that are clumped together, or add individual lashes in clusters to replicate that spider effect.

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Huda Beauty Easy Lash Collection

Easy Lash Collection

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Huda Beauty Easy Lash Collection

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Pastel Lids

ron galella archive file photos 2011Ron Galella, Ltd.//Getty Images

As a change from neutral hues, celebs wore pastels all over the lid—from the lash line to just below the brow. When it comes to a pastels like lilac, just a swipe of mascara is needed to complete the eye, without overpowering the light, airy hue.

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Marc Jacobs Beauty O!Mega Eyeshadow in Vio!let

O!Mega Eyeshadow in Vio!let

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Marc Jacobs Beauty O!Mega Eyeshadow in Vio!let

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Brown Lipstick

50th annual golden globe awards nominations announcementsRon Galella, Ltd.//Getty Images

Everything about this looks feels '90s—from the skinny brows to the mauve-brown lipstick. While over-plucked, thin eyebrows are certainly a trend of the past (here's looking at the modern, fluffy brow), brown matte lips have made a definite comeback.

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Maybelline SuperStay Ink Crayon Lipstick in Enjoy The View

SuperStay Ink Crayon Lipstick in Enjoy The View

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Maybelline SuperStay Ink Crayon Lipstick in Enjoy The View

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All-Around Tightline Eyeliner

"the talented mr ripley" premiereRobin Platzer/Twin Images//Getty Images

From brows to eyeliner, the '90s era is all about thin lines—especially slim tightlined liner. Copy the look by rimming your upper and bottom lash lines with a kohl eyeliner (try a jet-black hue like Gwyneth) and set the liner with black eyeshadow to avoid raccoon eyes. This trend looks best when paired with neutral lips and blush.

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Bobbi Brown Perfectly Defined Gel Eyeliner in Pitch Black

Perfectly Defined Gel Eyeliner in Pitch Black

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Bobbi Brown Perfectly Defined Gel Eyeliner in Pitch Black

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Graphic Liner

street style paris fashion week womenswear spring summer 2020 day threeClaudio Lavenia//Getty Images

Floating liner popped up on the Fall/Winter 2020 runways of designers like Prada and Valentino. But graphic liner was actually a major trend in the '90s. Take a cue from Bella Hadid and draw a straight line below your brow to create eye-catching negative space. You can also road-test the trend by tracing the outline of a cat-eye without filling it in.

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Stila Stay All Day Waterproof Liquid Eye Liner in Dark Brown

Stay All Day Waterproof Liquid Eye Liner in Dark Brown

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Stila Stay All Day Waterproof Liquid Eye Liner in Dark Brown

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Overlined Lips

victoria beckhamTim Roney//Getty Images

By now, we are all well aware that placing lip liner just outside our natural lip line creates the illusion of fuller lips. But celebs like Victoria Beckham pioneered the trick back in the 1990s. Start by overlining your lips with a dark nude or brown pencil. But instead of adding a matching lipstick on top, layering on a nude gloss for the ultimate 90s pout.

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Mented Cosmetics Lip Liner in Nude

Lip Liner in Nude

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Mented Cosmetics Lip Liner in Nude

Now 20% Off

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Blue Eyeshadow

5th annual blockbuster entertainment awardsSteve Granitz//Getty Images

It's hard to ignore blue eyes as a major trend of the 90s. Follow J. Lo's lead and use a darker blue on the outer corner and work towards a lighter hue in the inner corner and even on the lower lash line.

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PAT McGRATH LABS Mothership I Eyeshadow Palette - Subliminal

Mothership I Eyeshadow Palette - Subliminal

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PAT McGRATH LABS Mothership I Eyeshadow Palette - Subliminal

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Burgundy Lip + Light Eyes

max mara runway milan fashion week springsummer 2020Victor VIRGILE//Getty Images

Burgundy lips and pastel-blue eyeshadow—this look combines a few of the best '90s makeup moments. Just like in the '90s, Kaia Gerber's deep purple lip makes a statement, yet looks elegant and clean on an otherwise bare face. Use a Q-tip to clean the edges for a crisp lip.

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KVD Vegan Beauty Studded Kiss Crème Lipstick

Studded Kiss Crème Lipstick

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KVD Vegan Beauty Studded Kiss Crème Lipstick

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Glitter Shadow

1999 source hip hop music awardsRon Galella, Ltd.//Getty Images

Glitter was an integral part of the 90s makeup – whether it be dusted on the décolleté, tapped onto the cheekbones, or, as J. Lo artfully shows us, worked into eyeshadow. And if the 1990s taught us anything, it's that sparkle goes with sparkle (so pack on the glitter makeup).

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The Lip Bar Quick Lid One Swipe Liquid Eyeshadow

Quick Lid One Swipe Liquid Eyeshadow

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The Lip Bar Quick Lid One Swipe Liquid Eyeshadow

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